The Plain English Version
A backup strategy is your plan for copying and storing your data so you can recover it if something goes wrong. Hardware fails, ransomware encrypts files, people accidentally delete things - backups are your safety net.
The key question is not whether you have backups, but whether you can actually restore from them when you need to.
The 3-2-1 Rule
3 copies of your data (production plus two backups)
2 different media types (e.g. local disk and cloud)
1 copy offsite (protected from local disasters)
For ransomware protection, add: 1 copy offline or immutable.
Why Backups Fail When Needed
- Never tested - Backups ran but nobody verified they could restore
- Ransomware reached them - Online backups got encrypted too
- Too old - Only weekly backups means losing a week of work
- Incomplete - Critical data was not included
- No documentation - Nobody knows the restore process
What to Back Up
Everything you cannot easily recreate: business documents, databases, email, financial records, customer data, configurations, and anything unique to your business. Do not forget cloud services - Microsoft 365 has limited native retention.
Testing Is Non-Negotiable
Schedule regular restore tests. Actually recover files and verify they work. Time how long full recovery takes - this determines your realistic recovery time. A backup that has never been tested is just a hope.